40 NONPROFIT Trends for 2025: NonProfitPRO

Nonprofits in 2024 embraced AI, automation, and data to enhance operations and personalize donor experiences. Fundraising is shifting toward monthly giving, micro-donations, and authentic storytelling through short-form video. DEI efforts are becoming standard practice, while leadership focuses on flexibility and staff well-being. Collaboration, transparency, and community trust are central, with nonprofits taking more public stances and forming value-aligned partnerships.